competition success review magazine subscription india

competition success review magazine subscription india

competition success review magazine subscription india  published this article page no 204

At one time, the government felt that, like in all other sectors, privatization should be brought into the banking sector also, to keep pace with global trends. Private sector banks like HDFC, ICICI, Axis and Yes Bank were allowed to operate in the Indian banking sector. These banks proved more successful in gaining customer satisfaction as compared to the public sector banks and became a main stay in both corporate banking and retail banking. Taking a clue, public sector banks also began to become more customer friendly and introduced technological improvements in their functioning. competition success review magazine subscription india